Marbella Sets New Record for Hotel Profitability and Achieves Highest Average Stay Since 2016
Marbella has once again established itself as one of the most profitable tourist destinations in Europe during the past month of June, according to data from the National Institute of Statistics (INE). The data reflects a hotel occupancy rate of 80.08 percent, an average stay of 3.95 nights, the highest since 2016, and record figures in both average room price and profitability. The municipality welcomed 68,630 travelers last month, generating a total of 270,796 overnight stays. The average stay index confirms the upward trend in visitor loyalty, especially within the high purchasing power segment, noted Laura de Arce, the general director of the sector. She highlighted that the town achieved a Revenue per Available Room (RevPAR) of 214.08 euros and an Average Daily Rate (ADR) of 268.97 euros, both historical highs for this time of year.
More news
Municipality closes parks as precaution due to weather forecast
Town Hall Enhances Commitment to Educational Spaces with Comprehensive Renovation of Las Albarizas Nursery Façades and Roofs
Marbella to Welcome First Waldorf Astoria Hotel in Spain
Christmas Nativity Event in Nueva Andalucía
Municipality Concludes 2025 Sports Programming with Christmas Golf Tournament and Traditional Rhythmic Gymnastics Show
Local Government Collaborates with Regional Council for Walk-in Vaccination Day Against Influenza and COVID-19
Local Government Supports Circo Berlín’s Initiative to Distribute 300 Tickets to Social Organizations in the Municipality
Caritas Christmas Bazaar Celebrates its 20th Edition
Marbella City Council Announces a New Edition of the Christmas Nativity Contest 2025
City Council Strengthens Collaboration with College of Property Administrators to Enhance Service to Property Communities
Local Government Supports Charitable Initiative for Toy Purchase
