Marbella Achieves Record-High Tourist Arrivals and Hotel Profitability in September

Marbella continues to strengthen its tourism sector with a September marked by an increase in visitor arrivals, job creation, and reaching new historical highs in hotel profitability. The director general of the industry, Laura de Arce, highlighted that data from the National Institute of Statistics (INE) confirms that ‘the municipality is solidifying its position as one of the most attractive and productive destinations in the national landscape during a strategic period of the high season.’ She emphasized that during this month, a total of 76,463 travelers stayed in the city’s hotels, representing a 3.3% increase compared to September 2024.












